No. We specialise in advising businesses, especially small and local businesses, on how they can leverage software in their sales and marketing strategy. Our program at times intersect with general marketing and sales advice, such as offer creation and sales process optimisation, but only in relation to where software or digital assets can assist.

Absolutely not! We've worked with clients of all degrees of familiarity with technology with great success. We package our frameworks and digital assets with instructions for you or a delegate to implement them quickly and easily. These assets are given at the beginning of the fourth week and we walk you through the 'next steps' to get them live.

If any program participant after the end of the 30 days is not satisfied with the quality of our service we will issue a full refund of the $497 no questions asked and they may keep any assets we have created for them.

Our website audit will evaluate how easily potential customers can discover your business through search engines, understand your offerings through your site's content and layout, and contact you to learn more or make a purchase. Our audit also includes a comparison to industry best practices and relevant competitors so you know what needs to be done for your website top-notch.

Our social media audit will conduct a comprehensive review of your current social media efforts, including an analysis of your platforms, content, and audience engagement. We will also provide an overview of your current social media goals and a comparison to your competition. Based on this information, we will provide targeted recommendations for improving your social media strategy and increasing engagement with your target audience.

Our ads audit will analyze your current FB and Instagram ad campaigns, track and monitor their performance, and identify areas for improvement, comparing them to industry standards and your competitors. We'll provide recommendations for optimizing ad targeting, ad creative, and budget allocation, and help you develop a plan for future paid advertising efforts.

If you're not currently running ads, we will work with you to develop a strategy for using paid traffic to promote your business. We will tailor the strategy to your specific business needs and objectives, taking into account factors such as your target audience, budget, and the products or services you offer.

Our sales process audit is a technology focused evaluation of your company's approach to generating new business, driving sales, and retaining customers. The audit includes a review of each step in the sales process, with special attention on how you use technology to support these efforts. The goal of the audit is to identify areas for improvement and provide recommendations for changes that can help your company to be more effective and efficient in generating leads, closing sales, and retaining customers.

Competitor research is a crucial part of our digital assets and sales process audits. We focus on understanding how your competitors and industry peers are utilising online marketing strategies and technologies in order to identify opportunities for us to implement the same or similar tailored to your business.

The funnel template asset will be developed from our overall evaluation of your businesses needs. It is a visual representation of the process that potential customers go through from initially learning about your offer to making a purchase. All other assets included will be incorporated into the funnel template.

In general terms, the first stage of the funnel is about spreading awareness of your offer, which can be done through a variety of channels such as organic (e.g. search engines, social media) and paid traffic (advertising).

The next stage is about capturing a lead's contact details, which can be done through the use of lead magnets such as e-books, vouchers, webinars, etc. These lead magnets can help to entice potential customers to provide their contact information in exchange for valuable content or offers.

The last stage of the funnel is about closing the sale, which involves converting leads into paying customers. This stage may involve further nurturing and persuasion through email marketing or other means to convince leads to make a purchase.

The ad template assets will include ad copy (text that appears in the ad), images (graphics or photos that appear in the ad), and campaign set up recommendations. These recommendations are based on the ad audit evaluation.

DISCLAIMER: this program does not include the set up and launch the campaigns in your ad manager.

Our email campaign template assets are designed specifically for your business, ensuring that they align with your brand and messaging. These templates will provide you with a series of emails to send to leads both before and after their purchase. Pre-purchase emails can be used to nurture leads and educate them about your products or services, while post-purchase emails can be used to thank customers and encourage them to leave a review or make a repeat purchase.

If you're already engaged in email marketing your current campaigns will be included in the paid traffic audit and we will create templates based on how we believe they can be optimised.

The lead nurture workflow is designed to help you and your sales team turn leads into paying customers. It is a step-by-step process tailored to your business and industry, so you can be sure that you're using the most effective techniques to nurture leads. We'll provide recommendations on how technology can automate as much of this process as possible, so you can have more time for service delivery or finding your next customer.

Your lead nurture workflow will be based on the recommendations drawn from the audits and our discussions surrounding offer creation and our discussions on offer-creation and lead/customer strategy.

Book a discovery call to find out... 🤫